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Company News >> Dispute over the Development of OLED Industry from the Dispute between LCD and PDP 21th,Nov,2017
                                               Innovation difficult smart phones, OLED replacement market demand started
With the gradual maturity of smart phone products, it is more and more difficult to make major innovations on existing products. Samsung OLED screen driven by a wide color gamut, low energy consumption, product advantages, especially the curved screen products Galaxy S7 Edge has a unique product appearance and UI design potential, making OLED an important direction for smart phone innovation. OLED will gradually replace the existing LCD family of products (TFT, In-cell), and gradually become the mainstream of the high-end market, especially in the future with the iPhone after the adoption of OLED will further promote the establishment of industry trends.
VR, smart hardware to open OLED innovation needs
OLED display technology with low latency, easy to flexible features, and VR, the same hardware requirements of the technology, VR is the future development of intelligent hardware products an important driving force to effectively solve the technical bottlenecks of existing products, related to the market further The introduction of mature and killer products will be an important driver of the new demand explosion in the OLED market and the biggest impetus for the OLED industry to seek for material and technological innovations.
AMOLED's technology is more open, the industry to promote more powerful, is expected to replicate the LCD successful path
In the process of the rise and popularization of LCD displays, the continuous promotion of state-level industrial forces is an important reason for building the competitiveness of the industry, resulting in the emergence of liquid crystal displays in the United States and Japan, which surpassed those in Korea and later in China. With the maturity of OLED technology, the production cost can be reduced. According to IHT Technology, the production cost of small and medium size AMOLED LCD panel is officially lower than the LCD screen. Therefore, OLED with excellent image display, rich color performance, lower energy consumption, more lightweight design and bendable features, cost-effective highlights the advantages of mobile terminal applications gradually established, so at home and abroad panel Manufacturers of capacity building, and cell phone brands, product applications, OLED technology have been more efforts to promote.
OLED industry chain: Domestic intermediary companies benefit directly
OLED organic materials market share in 2015 is about 3.9 billion US dollars, the corresponding intermediate market share of about 400 million US dollars, close to 2.5 billion in 2020 OLED organic material intermediates market is expected to grow to 6 billion yuan. From the industrial chain point of view, the domestic intermediary companies have successfully cut into the international OLED material supply chain system. With the opening up of the OLED market, Puyang Huicheng and Wanrun, the well-developed domestic OLED intermediaries, are expected to benefit.
Surface OLED drive touch industry changes in the pattern, GF manufacturers regained freshman
In the past due to In-cell integrated panel and touch industry, the formation of the independent touch factory unfavorable industrial trends. However, with the rise of curved OLEDs, the surface OLED packaging is mainly in the form of a touch-sensitive film package, which brings great industrial opportunities for companies such as Ophelia, which takes GF touch screen as the main technical route, so that these traditionally mainly operate in the low-end market Of the manufacturers have the opportunity to enter the high-end product supply system.
 

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